Changing Face of the Midlands Event with West Midlands Mayor, Andy Street & Lord Digby Jones

Probuild360 were delighted to host West Midlands Mayor, Andy Street and Lord Digby Jones for the ‘Changing Face of the Midlands’ event at our industry-leading head office and showroom in Birmingham. Over 130 guests, to include councillors, award-winning architects, developers, lawyers, CEO’s  and investors from across the entire Midlands region, attended to hear the Mayor deliver an impactful address that set the scene for the West Midlands to be viewed as ‘The New Growth Capital of the UK’. 


The Mayor’s presentation was divided into three areas; Regional Renaissance; Our Plan for Growth and Housing and Investment.  

 From the areas global investment in sport to ‘rebuilding the Midlands international reputation’, the audience reacted positively to news on the investment in transport with work starting on new stations as well as news for the housing market, with 215k new homes by 2030 and some £610m in funds to enable this which will come from a combination of five sources to include; the Land and Property Investment Fund, Brownfield Land and Property Development Fund and Housing Deal: Housing Infrastructure Fund.  

 As former head of retailer John Lewis, the Mayor also touched on supporting our Town Centres as well as outlining the significant investment opportunities that exist across the area.  

 Following the address, Lord Digby Jones lead the way on what was a lively Q&A. Topics raised by the audience included; the effect Brexit might have on the plan for growth; questions over the benefit of HS2 to the area as well as how funds secured from central government might be allocated going forward.  

 Managing Director of Probuild360, Bahram Parinchy commented on the event; “We were delighted to welcome so many profiled guests into our head office and showroom, the messages delivered by Andy Street were motivational for anyone living and working in the Midlands. It certainly is the Growth Capital of the UK and for our industry, that’s very encouraging news. I was also overwhelmed to receive so many incredible comments regarding our showroom from those that attended, from design and layout to the kitchen, bathroom and cinema rooms, people commented that it was ‘an inspirational place to host an event’. ”  

 Lord Digby Jones added; “The West Midlands is a vibrant place of great opportunity and Andy’s presentation was full of both the opportunities and the challenges that the people of the West Midlands are ready to rise to. Probuild360’s incredible facility, in the heart of Birmingham, was the perfect host to this event that was about growth and development, they’re an example of the quality, creativity and professionalism that exits within the Midlands. The lively Q&A didn’t disappoint and it was warming to see so much genuine enthusiasm and interest in what was being discussed.”  

 Probuild360 ensured that guests at this event, which was co-sponsored by Quilter Cheviot, a leading wealth management company, were looked after. From Thatchers Cider and their Sparkling English Wine to delicious canapes, everyone enjoyed refreshments whilst networking both ‘pre’ and ‘post’ event. Quilter Cheviot also hosted fine wine tasting sessions with support from their own wine expert which was a popular addition to the evening. Upon leaving, all attendees were given a goody bag with Thatchers Cider, the Mayor’s Mentor Pack, pens from Quilter Cheviot, a copy of Live 24-Seven Magazine and Hotel Chocolat bites inside. Probuild360 have received many requests to host a follow up to the event – Part Two of the Changing Face of the Midlands’….so watch this space.

[vc_gallery type=”flexslider_slide” interval=”3″ images=”4684,4685,4687,4686,4688,4699,4701,4695,4693,4694,4698,4696,4697,4692,4700,4702,4703″ img_size=”full”][vc_column width=”1/2″]



Related Posts